"Next to actually doing the right thing, it is most important to let people know
that you are doing the right thing." – John D. Rockefeller

Bring in help when you need it  ...And don’t pay for it when you don’t.

We can help without breaking your budget in the areas of:


  • Communications and Marketing

  • Powerful Presentations

  • News You Can Use

  • Grants That Convince

  • Strategic Planning

  • At fees you can afford

COMMUNICATIONS AND MARKETING

A marketing strategy will help you focus your efforts to achieve best return on
investment.

The goal will be to assure that your organization:

  • Is sufficiently funded
  • Is reaching out to the target population
  • Has broad community support
  • Our service: We will work with your staff and board to analyze your market status
    and determine specific steps to improve your results.  


POWERFUL PRESENTATIONS

How you say it is important.  An attractive, appealing & professional PowerPoint
presentation can make the difference.

To be considered effective and professional, your organization must look effective and
professional.      

Our service:  We will work with your ideas and concepts and then package them into a
PowerPoint presentation that is assured to make a strong impression, while reinforcing
your organizational mission and success.






NEWS YOU CAN USE    

Publicity is an inexpensive and effective way to get your story told.  Plus, it builds
credibility.

Occasional articles with a picture of people standing around
do not capture the attention
of many readers.

Local newspapers and magazines welcome well-written, compelling human-interest stories.  
But, they will rarely approach you to get these stories.

Successful publicity makes allies of the media and the public.  It generates word of mouth
and buzz.

With a record of successful publicity, your donations and other community support will
significantly increase.

Our service: We will establish a schedule of news releases that meets your needs. Each
release will be interesting and will highlight how your organization is meeting a community
need.  A photograph will accompany the releases, whenever feasible,  to catch the reader’
s attention.

GRANTS THAT CONVINCE

Grant reviewers practically beg for well written, logical grant requests that meet their
requirements.  

Reviewers often dig through poorly designed submissions.  This creates a negative
impression that can influence the decision.

Sadly, many otherwise worthy requests are not fulfilled simply because the message was
not properly communicated.

Grants are normally competitive; this is no time to be careless.

Our service:  We will help make your grant request stands out from the crowd with well
designed narratives that get to the point, careful completion of forms, and photographs
(if appropriate) that tell your story.  

Each grant can also include a PowerPoint (if appropriate) for in-person presentations.


STRATEGIC PLANNING

Every successful organization takes time to analyze itself and its environment and makes
plans for the future

Our experienced staff can help you develop and focus your plans for best results.  
Strategic planning feeds fund development which leads to achieving your organization's
goals!







EXPERIENCED STAFF

  • The author of numerous media articles (from local and international)

  • Author of dozens of successful grant requests

  • Marketing specialist with a multi billion dollar corporation

  • Experienced  nonprofit volunteer

  • Board officer

  • Grant reviewer and writer

  • Publicist

  • Fund raiser

  • Operations analyst


AT FEES YOU CAN AFFORD

Our goal is to routinely apply our talents to the benefit of the residents of Southwest
Michigan.  

Our fee structure is reasonable and affordable, to allow us to accomplish our goal.   


    Parkshore Associates
    Attn: Lynn B. Schmoll
    2324 Ramblin Drive
    Battle Creek, MI 49014

    Tel: (269) 274-5807
    Email: lynn@bcparkshore.net
“With your help we analyzed our
operations and established a
strategic plan.  We then
approached funders for help in
implementation.  Thanks to your
good work we now have a major
grant to implement our plan!" -
client
“Thank you for your excellent support. Your
professional presentation for the foundation helped us
clearly communicate our message!” - client
“I would be happy to serve as a personal reference for the
quality, timeliness, and/or analytical ability of your work.  
You have always served our organization well."